Merchants Square: Fall Sidewalk Sale

Don’t Miss the Fall 2025 Sidewalk Sale in Merchants Square, Williamsburg

Merchants Square Spring Sidewalk Sale Dates & Times:
Fri, Sept 5, 2025 – 10:00am – 6:00pm
Sat, Sept 6, 2025 – 10:00am – 6:00pm
Sun, Sept 7, 2025 – 10:00am – 5:00pm

It’s that time of year again! Merchants Square’s Fall Sidewalk Sale is back. It’s better than ever. It offers unbeatable savings and seasonal treats. There are plenty of reasons to spend a fall afternoon exploring your favorite shops. From stylish wardrobe staples to home goods, specialty foods, and more, this is your opportunity to score incredible deals while supporting our local merchants. 

Whether you’re updating your fall wardrobe or on the hunt for unique gifts, there’s something here for everyone. 

Here’s a sneak peek at what’s in store: 

Danforth

Enjoy 25% off select merchandise during the Sidewalk Sale. From timeless keepsakes to beautifully crafted gifts, now’s the perfect time to treat yourself — or someone else!

The Peanut Shop of Williamsburg

40% off select gourmet foods and entertaining/holiday wares, plus September savings of 10–20% on in-shell peanuts, salsas, dips, and our amazing selection of honeys.

Three Cabanas

Shop 30% to 70% off on must-have apparel and accessories. Refresh your wardrobe with fashionable finds at prices too good to pass up!

Brick & Vine

Take an extra 20% off clearance on bedding, seasonal décor, and stylish home accents. Refresh your space with incredible savings you won’t want to miss.

Disclaimer: Extra 20% off applies to the lowest marked price. All sales final; no returns. Cannot be combined with other offers or discounts.

The Spice & Tea Exchange of Williamsburg

Stop by for a sample of our tea, sugar, and spice blends — we’ll be sharing a little flavor outside! Inside, spend $60 or more (pre-tax) and receive a scratch-off card for a surprise in-store offer: 10% off, a free small tea, or a free 0.5 oz sample. While supplies last!

Walkabout Outfitter

Get ready for your next journey with up to 70% off select items and 40% off our summer clothing collection. Stock up on top brands like Patagonia, The North Face, Altra, and more — while supplies last.

The Precious Gem

Turn heads this season with timeless elegance — enjoy 30% off select jewelry pieces.

Scotland House Ltd.

Sweater Sale — 40% off all in stock sweaters, including up to 60% off select merchandise. Perfect for staying stylish and warm this season.

Christmas Shop

Save on holiday cheer with up to 50% off select items. Stock up early and make your season bright.

Campus Shop

Show your spirit with up to 50% off select merchandise. From apparel to accessories, now’s the time to shop your favorites.

J. McLaughlin

Enjoy an additional 30% off all markdown items. No price adjustments on previous purchases.

R.P. Wallace & Sons General Store

Select merchandise up to 75% off.

Make a Day of It! While you shop, enjoy a bite from one of Merchants Square’s many dining options — from casual cafes to elevated dining, there’s no shortage of delicious ways to refuel. 

Your purchases at Merchant Square shops and restaurants not only treat you to fabulous finds but also support the preservation, research, and educational programs of The Colonial Williamsburg Foundation. Join us for a weekend of shopping, dining, and community spirit at the Merchants Square Sidewalk Sale. Don’t miss out on this fantastic opportunity to make memories and support a worthy cause!

Join us in supporting local businesses—visit www.merchantssquare.org for more details.

Want to see what the sales will be?

Merchants Square
134 North Henry Street
Williamsburg, VA 2318