POP Club at the Williamsburg Farmers Market
Free & Fun for kids ages 4 – 12
Saturdays at the Williamsburg Farmers Market
Merchants Square, Williamsburg VA
HOW THE POP CLUB WORKS: Children, between the ages 4-12 years (parental attendance required):
- Story time begins at 9:00 am. After the story concludes, children are invited to participate in activities. Activities generally take 15-30 minutes.
- POP Club activities are based around nutrition, food, fitness, and agriculture. At every POP Club, you can expect activities such as seed planting, scavenger hunts, and more.
- Children track their POP Club attendance through the POP Passport. We keep the passport at the POP Club tent in the market.
- Participants receive $3 woth of tokens to spend at the market every time they complete both the activity and try the two-bite of the day.
Children will try 2 bites of a fruit or vegetable, and participate in an activity in order to earn POP Bucks ($3) to spend at market.
The Power of Produce (POP) Club provides a fun opportunity for children to engage in our local food system through conversations directly with farmers, educational games and demonstrations, and exposure to new fruits and vegetables. In addition to participating in activities, POP Club kids receive vouchers to spend at the market, allowing them to make their own shopping decisions. The more POP Club meetings you attend, the more opportunities there are to earn vouchers, win prizes, and enjoy activities at the market. POP Club will run from June 4 – September 3, 2022.
Want to get more information and sign up? Click Here!
Wondering what the POP tent has to offer this week? See below
| Date | Two-bites | Activity |
|---|---|---|
| June 4 | Strawberries | Fitness Bingo |
| June 11 | Sorting Activity | |
| June 18 | Radishes | Fingerprint Fruit (Father’s Day) Cards |
| June 25 | Cucumbers | Cooking with Kids: Create your own salad |
| July2 | Cherry Tomatoes | Fruit & Veggie Bingo |
| July 9 | Melon | VA Master Naturalists |
| July 16 | Peppers | Fitness is fun |
| July 23 | Squash | Squash Car Derby |
| July 30 | Sliding Tomatoes + Herb Blend | Cooking with Kids: Make your own caprese |
| August 6 | Watermelon | Fitness is fun |
| August 13 | Tomatoes + Corn | Cooking with kids: Make your own salsa |
| August 20 | Green Beans | Water Wise Activity |
| August 27 | Broccoli | Button art |
| September 3 | Apples | Farmer Appreciation Cards |
The Power of Produce (POP) Club is a nationwide initiative that began in Oregon in 2011. The program seeks to incorporate children ages five through twelve into the farmers market community, and empower them to make healthy food choices. POP Club was launched at the Williamsburg Farmers Market in April 2016, and continues to grow thanks to the support of SHIP (School Health Initiative Program). Every Saturday at 9:30, children are invited to listen to a story read by community partners, volunteers, and local celebrities. Then, they can participate in an activity and sample two bites of a fresh fruit or vegetable. Finally, they receive three tokens each to spend on a healthy snack from the market.
Williamsburg Farmers Market
345 W Duke of Gloucester St. and P4 Parking Lot
Saturdays
8:00 a.m. – 12:00 p.m.
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